Sol Spa


Hotel San Luis Obispo is a modern urban resort that embodies the essence of SLO. Featuring Piadina and Ox + Anchor – two on-site restaurants; three bars including our rooftop lounge with a bocce ball court; social gathering and meeting facilities; Sol Spa – a full service spa; and luxurious pool and jacuzzi area.

Being a part of the pre-opening team at Hotel SLO has been a very rewarding experience. I have collaborated with the architectural group Gensler on exterior and interior design selections for Hotel courtyard, rooftop bar, lobby, restaurants, spa, meeting spaces, guest rooms, and all surrounding areas. I worked closely with the web developer and Hotel owners from the concept to the creation of the Hotel website which consisted of the design aesthetic, brand voice, and overall user experience. Following that, I managed the website with the web developer and updated it accordingly.

Hit pause and cocoon in Sol Spa’s comforts. Our seasoned team will nurture you in every detail of your experience with grace, authenticity, and intuition.

Developed sOL sPA

Brand Voice

Brand Aesthetic

Brand Name and logo

Email Marketing Campaigns

Strategic Marketing Plan

Role

Sales and Marketing Manager - Key team member of Hotel San Luis Obispo pre-opening phase a year before opening


Key Team Member In Developing

• Brand Identity
• Website Design & Copy
• Photography
• Email Marketing Campaigns
• Strategic Sales & Marketing Plan
• Social Media
• Photography
• Brand Voice

Brand Development

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

This is a frequently asked question?

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Pre Opening Phase

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

This is a frequently asked question?

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Social Media Management

Below are some examples of social media accounts that I managed and did content creation for various brands. I strategized and executed monthly content flow that reflected product launches, campaigns, and monthly themes, in addition to increasing social media engagement and enhancing website traffic through compelling imagery, storytelling, and appealing content.

I grew social media account from 100 followers to 9,000 followers

Print graphic design

Below are some print graphic design projects that I created corresponding to various brands’ color palettes, fonts, and aesthetic. I designed all layouts using various adobe software, hand selected images that best fit promotional material, and wrote creative copy.

Social Media Management

Below are some examples of social media accounts that I managed and did content creation for various brands. I strategized and executed monthly content flow that reflected product launches, campaigns, and monthly themes, in addition to increasing social media engagement and enhancing website traffic through compelling imagery, storytelling, and appealing content.

Sol Spa - Managed account and did content creation and creative copywriting

I grew social media account from 100 followers to 9,000 followers


Key member in the development of Hotel San Luis Obispo’s full service spa prior to opening

Sol Spa


Hit pause and cocoon in Sol Spa’s comforts. Our seasoned team will nurture you in every detail of your experience with grace, authenticity, and intuition.
— Sol Spa
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SolSpa_Menu_Page_1.jpg

Developed Sol Spa

Brand Voice

Brand Aesthetic

Brand Name and logo

Email Marketing Campaigns

Strategic Marketing Plan

hotel-san-luis-obispo-tanveer-badal-13.jpg



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Piadina

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High Bar