Resilience CBD
Resilience CBD is a cutting edge, premium CBD product that empowers people to rise to their goals every day by recovering faster. They live to see people defeat their most difficult challenges and rebound after their toughest days. Ranging from CBD Sports Cream that was developed to support pain, inflammation, and recovery, CBD Gummies that are the perfect anytime CBD treat and may help with sleep, anxiety, and clarity during the day, and lastly, CBD Bath Bombs are the perfect way to revitalize your body with a deep CBD soak.
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Role: Organic Social and Content Writer
I was contracted to create social media content and creative copy
Responsibliites
• Content strategy and creation for Pinterest
• Strategized and executed monthly content flow and aesthetic that reflected product launches, campaigns, and monthly themes
• Creative copywriting
• Graphic design
• Scheduled content on Power Digital’s in-house content calendar
• Increased social media engagement and enhanced website traffic through compelling imagery, storytelling, and appealing content
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Graphic Design Projects
Below are some digital graphic design projects I created from concept to creation for Resilience CBD Pinterest, corresponding to their specific brand color palette, font type, and overall aesthetic. I designed all layouts using various Adobe software; in addition, I strategized and executed a monthly content flow that reflected product launches, campaigns, and monthly themes.
